MKT 6661 Troy University Fair and Lovely Presentation


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Base your presentation on your Fair and Lovely Corporate Social Responsibility/Ethics assignment, by answering/presenting the answers to the questions. Include a brief introduction at the beginning and a closing statement at the end.

Rubric included

With 20 slides and 20 seconds per slide, you will probably want to think about what you want to say (and type it up) to fit within the 20 second time frame.

PRESENTATION – 50 points

Pecha Kucha for your presentation:

Your MKT 6661 Marketing presentation will be done using a Pecha Kucha format. This involves 20 PPT slides with each slide being shown 20 seconds with audio. Slides will advance automatically. Be creative and engaging. A grading rubric will be provided. More information regarding this presentation format is provided below.

Your presentation should be recorded and posted online in some format that can be easily accessed via the internet.

Pecha Kucha, What Is It?

Pecha Kucha is a fast-paced, focused and dynamic technique to deliver an excellent presentation in less than ten minutes. PechaKucha or Pecha Kucha (Japanese: ペチャクチャ, loosely translated as “chitchat”) is a simple presentation format where you show 20 slides or images, each for 20 seconds. The slides advance automatically and the talk accompanies the images.

The presentation format was devised by Astrid Klein and Mark Dytham of Klein Dytham architecture. The first Pecha Kucha Night was held in Tokyo in their gallery/lounge in 2003 and is now occurring in over 900 cities worldwide.

Guiding Principles for Creating a Pecha Kucha

The beauty of Pecha Kucha is in the simplicity of its design. Each presentation consists of 20 slides that are shown for 20 seconds each (for a total presentation time of six minutes and 40 seconds). Slides rely heavily on pictorial representations to convey content and are set on a timer so that they automatically advance through the presentation. Text on the slides is kept to a minimum, with pictures and large graphics helping to guide the presentation in a story-like manner.

The nature of Pecha Kucha dictates that preparation and rehearsal is a must. It is a good idea to plan the slides of a Pecha Kucha presentation as one would plan out a storyboard. Rehearsal is also key to a successful performance. Twenty seconds can go by very quickly, particularly if you try to crowd any one slide with too many details. Conversely, remaining seconds can hang in the air for seemingly forever if the speaker runs out of things to say before the slide transitions. A good strategy is to convey one point over two or three slides. Additionally, keeping a timer on to show a countdown during practice sessions can assist in gaining a perspective on how much information can be conveyed within the twenty-second time span.


How to Make a Pecha Kucha (Links to an external site.)Links to an external site.

Creating a Pecha Kucha Presentation Using PowerPoint (Links to an external site.)Links to an external site.

Pecha Kucha on presenting a Pecha Kucha (Links to an external site.)Links to an external site.

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